Splenda Hires Monsanto’s PR Firm

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By Dr. Mercola

By Dr. Mercola

Notorious PR firm Ketchum made headlines earlier this year for creating a new branch dedicated to driving brands with a natural and organic focus.

The move was ironic, to say the least, since Ketchum works closely with Monsanto and the biotech industry to promote genetically engineered (GE) crops and downplay the concerns surrounding genetically modified organisms (GMOs).1

For starters, Ketchum created GMO Answers, which works on behalf of the Council for Biotechnology Information to improve the public image of GMOs.

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